Attention Capitalism: Consumers Deserve Better Legal Protection for Data Taken by Big Tech
Capturing human attention drives massive profits for companies like Google, and Meta that don’t compensate us for data they take under lengthy, often incomprehensible, and seldom-read user agreements. We suggest legal changes – including summaries of key contractual terms, recognition that payment in data is equivalent to payment in cash, and funding of independent legal advice for consumers – to add fairness and balance to our data-providing relationship with giant tech companies.
